Cisco Speaks

Cisco responds to complaints about NS:

Johanna Fry Jan 16, 2009

To everyone who has commented on NonSociety,

Thanks for stopping by to read our blog and for your passionate feedback. We’ve received several comments on this topic and I’d like to address them collectively now and update with facts about our relationship with NonSociety and their involvement with Cisco. Cisco did not sponsor NonSociety at CES; rather we employed them to develop media assets, which would live on both our sites. We gave NonSociety the liberty to be creative and spontaneous when producing CES content because NonSociety is able to address people and topics in a lighthearted way that is exclusive of the ‘corporate’ feel that I sometimes find difficult to avoid.

We would also like to disclose that Digital Cribs personalities do not receive any payment for their participation.

With that said, we are still listening, and for those of you who think NonSociety is inappropriate for Cisco, we are very interested to hear your suggestions for personalities who could represent the lighter side of events like CES and would be more appropriate for Cisco.

We have genuinely taken your comments into account, but I want you to know that we’ve decided against posting additional comments, positive or negative, exclusively referencing NonSociety because they are not adding to this blog’s intended conversation concerning digital consumers. Feel free to view our blogging policy here: http://blogs.cisco.com/news/comments/ciscos_internet_postings_policy/

There are additional videos from NonSociety at CES, which were meant to be an entertaining look at the atmosphere (and not the technology), of CES, which we are reviewing and may post on the Cisco consumer site. We will be happy to take comments on the content of those videos as they relate to digital consumers and CES, but, as noted above, no additional comments about the NonSociety personalities themselves, though you can rest assured that we are cognizant of your opinions regarding NonSociety.

I am emailing all of the commenters to ask for their suggestions directly. If you would like to comment on this post, please be constructive and add a new perspective to the conversation.

Thank you for reading this blog,

Johanna