The Handmaiden of Passive Aggression posted a response tonight. Frankly, we haven't made much of this Google spamming thing because we really didn't think it was an issue. They probably did get spammed or some such; who knows (though how does your code get spammed?). We don't really care. But there's a veritable treasure trove of other reasons why NS sucks and is unethical. You've commented on many of them. Anyway, here's what Ms. Rambin has to say:
Still, hundreds of thousands of loyal readers? That's a stretch, love. There's no evidence your readership is that anywhere near that high. And we don't really feel like getting into explaining how unique vs. non-unique visits or repeat visits work. Le sigh.
Non Society Violating Google TOS
One thing you definitely don’t want to do if you’re a budding web entrepreneur is get your site banned from Google. You might as well close up shop if you’re unlucky enough to get caught violating their Terms of Service.
Non Society is so desperate for traffic that they’ve put hidden keywords in their source code for such ridiculous keywords as “What Is Your Credit Status” in order to get high Google listing for totally unrelated search terms. This is a major violation of Google Terms of Service.
Shill those boob jobs, botox injections, colonics, and crash juice diets while you still can ladies. Your party is about to end.
In a nutshell, our public forums (Advice Box and QOD) were spammed three weeks after we launched them. Stay tuned for an official response from our programmer.
A little note from me. We don’t need to add keywords for page views. With hundreds of thousands of loyal readers, a handful of gossip sites, and a few nasty rebloggers, we’re doing just fine thanks. Thinking about it now, I really should write a thank you note to Denton for today’s Gawker and Jezebel posts. So many of their readers click once and become daily visitors.